Tag Archives: communications strategy

komentaryo

From misinformation to confusion: Dysfunctional communications

Probably the worst thing about the Presidential Communications Office (PCO) as run by Secretary Martin Andanar is that it has dared ask Congress for a bigger 2017 budget.

This, despite the fact that it has no communications plan, no strategy for information dissemination, and on a most basic level, does not even have one working, credible, well-developed official government website, four months in.

Instead it’s working off three different Facebook pages – all of which do not cost a single cent – which are all generally devoid of the important information we need about government. Why should we spend more on this office that does nothing but make things worse: through its silences, and even given its articulations.

It might be said that all those who criticize government are temperamental brats. And yes, I’m taking that out of context. (more…)

komentaryo

Is silence Andanar’s communications strategy?

Four months in and it is clear that there is nothing in Presidential Communications Office (PCO) Secretary Martin Andanar’s plan that is about (1) protecting, defending, helping out President Duterte given his daring, controversial proclamations, and (2) informing the public with important, critical, historical data when it is urgently needed.

A major problem is that Andanar believes government does not need an official one-stop portal of a website. He couldn’t be more wrong.

Because no matter what he believes about Facebook, no matter the number of Duterte devotees who like posts on social media, FB accounts cannot take the place of an official Philippine government website that the public can depend on for official government news, responses, and data. Social media is, and has always been, for information dissemination and community engagement. (more…)