In pandemic year 2020, when the Metro Manila Film Festival (MMFF) had to go online, and it was impossible to do the pomp and pageantry of what has been sold as an annual Philippine film “tradition”, Sen. Imee Marcos claimed it wholly and completely as a Ferdinand Marcos creation from Martial Law year 1975, when the best picture film was “Diligin Mo ng Hamog ang Uhaw na Lupa”.
We liked to dismiss the Marcoses’ claims to culture pre-2022, but none of what Senator Imee says there is a lie.
And despite little of it probably getting into your algorithm, neither is it a lie that in 2024, First Lady Liza Marcos was front and center (literally) of MMFF, not just in the photos for the launch of its purported 50th year in July 2024, but also with her husband, PresidenAt Bongbong at the Konsyerto sa Palasyo para sa pelikulang Pilipino on December 16, and throughout the year, since February, ostensibly stepping into the Imeldific role of joining hands with film industry stakeholders on the promise of supporting the film industry. That the outcome of this is yet another cultural organization called CineGang, Inc. that’s supposed to promote local films to a global audience, which apparently means needing a fancy new office in Makati City, private investors, golf tournament fundraisers, and a Malacañang-hosted first meeting with the First Lady herself in November 2024, is a conversation for another time.
For now, the more important conversation is how it is that after 49 years, the MMFF is still lacking in transparency and credibility, and remains riddled by controversy. That it was created by Marcos Sr. during Martial Law speaks to why.