I’d write about this in my column, but there are so many more important things to talk about in that space. At the same time, I couldn’t let this pass, just because this is how big businesses gets away with charging their subscribers more than they should, and often it is an injustice to those who are putting out our hard-earned cash for services that are overpriced to begin with.

I’ve been a super sipag, consistent, and loyal subscriber of what … nine years? with Smart. And when anyone at all would ask me, especially with family and friends who are mostly Globe subscribers, I would always say that it’s Smart that works best for the work I do, traveling more than most, dependent on the internet as my writing is.

I remember being in Tacloban soon after Typhoon Yolanda, and being able to depend on my Smart line better than the prepaid Globe I brought along; and working in faraway Guian Samar so many months after, Smart was ever dependable, too. In Tiaong Quezon, even with a Globe Tattoo wifi service, I can always fall back on my Smart phone for connectivity.

Yet while the services remain the same, Smart is messing up customer care and service big time. (more…)