Category Archive for: media

After the 2019 elections, I gave a short talk at an event in CubaoX and said very clearly and pointedly: this is a propaganda war. The 2019 results tell us that no matter student surveys, and good debate mileage, and better candidates, we are on a losing streak. The Liberal Party and the Left have public opinion going against it, no matter the delusions our social media echo chambers allow us to have. On ground, and in reality, a chunk of the population (43% is the number I’ve heard) are a hard no on LP, and going into the elections, this would be a hard no against VP Leni.

Did changing to the color pink from yellow mean anything? I think it did, especially for the middle and upper classes who are as incensed with LP and the kind of politics they stood for—2010 to 2016 is very very recent history after all. But the question now, with 61 days to go, is how far the pink has brought us, beyond our echo chambers, despite the rally numbers.

Yesterday a message went around calling on everyone to get out of echo chambers because despite the massive turnout and social and mainstream media noise about the consecutive rallies Robredo had last week, in reality the share of voice online was still dominated by Marcos. Again, as with surveys, this is data—real numbers that should tell us whether or not any and all parts of this campaign are going in the directions it needs to.

Do the surveys contradict the rally numbers? I don’t think so. The rallies and surveys come together as proof of the complexity of the electoral landscape. The numbers out there are important—these give the impression of mass support, and provides us with the content we need. But the numbers on the surveys are just as important, especially given how these also function as a way to prove mass support. (more…)

It seems apt that the last State of the Nation Address of the worst, most violent, most incompetent president of our lifetime happened right smack in the middle of a vicious Delta variant that State propaganda denies is spreading, 17 months into the Covid-19 pandemic and government’s failed, unscientific, anti-people response.

It also happened after almost a week of endless rains that have sunk the poorest of our communities in flood waters. Which followed a Taal Volcano eruption that meant whole communities being forced to evacuate. Two days before the SONA, there was a level six earthquake in the wee hours of the morning.

None of these warranted an appearance from this president. Then again, that might have been a good thing: after all he thinks cracking jokes in the middle of a crisis is okay, and he believes that every problem can be solved by police presence—just like he finds comfort in IATF briefings filled with retired military generals who know nothing about science or medicine, pandemic response or public health.

Propaganda lang malakas
In the five years of Duterte the only thing it has maintained, has done well, and has succeeded in is its propaganda machinery. It’s so so good that those of us on the side of democracy like to deny it exists, if not like to deny the kind of power it has. Our denial of course is part of why Duterte has stayed in power despite our anger and disgust, the movements we have fashioned. There is no winning a war we are in denial about. (more…)

I started 2021 with such hope in the possibility of gathering together the politicized generations X, millennial, and Z towards affecting 2022 election outcomes. I sent out documents, talked to people, revised the documents, talked to even more people and groups, and kept that hope going. The vision, many agreed, was wonderful. We want to talk platforms not personalities; we want to champion the issues that we think are important for 2022, list the demands that we want candidates to talk about and take a stand on, if they want our vote.

I had hoped that if the Filipinos in their 40s, (Generation X, the Martial Law generation) and younger (millennials, gen Z) could organize themselves into the monolith that they are, proven as that is by the fact of our having risen to the occasion of the most vulnerable during the lockdowns last year, then all other generations (hey boomers!), and sectors (business sector, NGOs and CSOs, the Church, the schools) would have no choice but to listen, and join in.

I had thought that this was the perfect time, when so many of us in the middle have been politicized by the past pandemic year, and when it is clear that we have much to unite on not just among ourselves but especially and more importantly, with the masses. We have all suffered in this pandemic and under this governance. There is no reason to imagine we cannot unite on that.

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It seemed, oddly enough, just another battle between big business and government, and a cultural and heritage institution that has the last of the few remaining green spaces in the metro. We’ve seen many of these throughout Duterte’s leadership, and often enough these stories die down quickly and the next thing we know big business has destroyed biodiversity and risked the lives of communities in the name of say, an unnecessary monstrosity of an airport in the middle of Bulacan (hello San Miguel Aerotropolis).

But this one wasn’t going to go away because unlike all the other stories, there was pushback of the government office concerned. And it is this kind of pushback that we haven’t had the past five years, when even the grapevine has been shut down, just like mainstream media.

And with elections so close and so many projects getting railroaded, it’s important to look at instances like this one and realize how the propaganda war is being waged by Duterte allies in big business in exactly the same way that government has waged it. The same strategies of soundbites and bullying, confusion and distraction, containment and damage control. All dependent on mainstream media complicity, of course, and a majority’s decision to not ask the difficult questions, or evade the parts that might actually give us answers.

After all, it only takes the next trending issue to erase this from our semi-conscious state, which makes it easy for projects to be railroaded. The next thing we know Duterte has unilaterally approved the project and threatened anyone who gets in its way.

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It’s been a year since the ABS-CBN leadership decided to sign off. This was probably it’s only power move throughout the four years that Duterte had vilified them every chance he got, even when he had Gina Lopez as DENR Secretary, and even when ABS had paid up whatever it owed in taxes, and returned the cash the President insisted they owed him for an advertisement that didn’t air during the 2016 presidential campaign. And yes, this was an important power move, considering that all of us were witness to how its main commentators tried their hardest to bite their tongues on live free radio, and how news coverage was less about delivering the news as it was also about making sure not to step on too many toes.

To be fair, this wasn’t just the state of ABS-CBN news and public affairs under Duterte, as it is the state of mainstream media that has the widest coverage across social classes. In a country where a majority are not reading anything written in English, and a majority of those online are on free data, it should be pretty clear by now that for all the hashtags we can get to trend, and all the “unities” we think we’re doing here, we are in an echo chamber like no other. And no, we’re not winning anything in these echo chambers.

Just like we couldn’t win the battle to keep ABS-CBN on air.

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